This Nissan campaign brings the Ariya model’s promise, “Pure Thrill,” to life through two films. The first showcases the e-4ORCE technology by redefining the concept of gravity with striking, modern visuals that are rarely seen in the automotive world. The second film reveals a more aggressive Nismo version, featuring a chase between the camera and the car, resulting in a dynamic production with a bold and distinctive stylistic approach.

Creatives : Clément Philippart & Ana Zabraniecki
ECD : Philippe Rachel & Carl Harborg
Director : Guillaume Allantaz
Production : SOLDATS